MakeMyTrip - Google Ads trademark case reaches Supreme Court

MakeMyTrip has argued that because of the Google Ads program, search results for “MakeMyTrip” would include sponsored links to, a direct competitor.

A plea has been filed before the Supreme Court by online travel company, MakeMyTrip (petitioner) claiming that its trademark is being infringed through the Google Ads program [MakeMyTrip v. Google LLC and ors].

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