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JSA advises Mamaearth on ₹135 crore majority stake acquisition in Fluence Pharma

This acquisition marks Mamaearth's entry into the nutraceuticals market.

Bar & Bench

Honasa Consumer Limited, the parent company of Mamaearth, has made an acquisition of a 58% stake in Fluence Pharma Private Limited for ₹135 crore.

JSA Advocates & Solicitors advised Honasa on this stake acquisition.

The transaction was led by Lalit Kumar (Partner) and Amandeep Singh Virk (Partner), with support from Associates Muskaan Gupta, Sameer Dahiya, Rahul Kapoor; and Aditi Sharma (Junior Associate).

Kumarmanglam Vijay (Partner and Head of Practice, Direct Tax) and Surajkumar Shetty (Partner) advised on Tax law aspects.

Lalit Kumar, Amandeep Singh Virk

Fluence Pharma is a nutraceuticals company with products under brands including Hairfact and Skinfact.

This acquisition marks Honasa's entry into the nutraceuticals market. The remaining shareholding in Fluence Pharma will be acquired by Honasa in two tranches within next 5-7 years.

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