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A91 Partners, a homegrown investment firm focusing on India's consumption story and tech disruption, has invested in Pushp (Brand) India Pvt. Ltd.
This was a Seed Series round raised by the Company and saw a total investment of approximately INR 125 Crores from A91.
J. Sagar Associates (JSA) advised and assisted A91 Partners (A91). The JSA team comprised Partner Probir Roy Chowdhury, Senior Associate Yajas Setlur and Associates Kavya Katherine Thayil and Archana Iyer.
Anoma Legal acted for Pushp (Brand) India Pvt. Ltd and the team was led by Partner Krishna Venkat.
The capital will be used for expanding and deepening the company's distribution network, expanding its sales team and enhancing marketing initiatives to strengthen the brand across India, reported Mint.